1.Businesses embrace more than just video; they embrace video marketing strategy
A recent report from Facebook shows that, in just a year, the social media platform is now driving over 8 billion video views per day. Numbers like this show that it will be vital for large and small brands alike to make video a part of their marketing strategy if they want to remain competitive.
2. In 2016, SMB’s followed big business marketers. Now, big businesses turn to smaller businesses for social video inspiration
This year, big brands and marketers will be following the trends of SMB’s, whose approach to social media relies heavily on DIY video creation
3. Video marketing will become a must-have job skill
For recent college graduates and job seekers, video marketing competency is a highly marketable skill that will grow in demand throughout 2017.
4. Business video uploads to Facebook will triple
In Facebook’s Q3 2017 earnings call, the company reported that 3 million businesses uploaded at least one video to their Facebook Business page per month. This number has doubled in the last six months.
https://www.martechadvisor.com/articles/video-marketing-ads/4-predictions-for-video-marketing-in-2017/